Digital Marketing Course in Chennai | Digital Marketing training in Chennai | Invokes technologies
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Digital marketing courses helps you to enhance your business in a vast established world.


Why Digital Marketing:

In this internet era, anything and everything depends on the internet. That is why right from a small enterprise to a billion dollar company uses the internet to reach out their set of audience. This includes several other tools and strategies that rest mainly on the internet. This is what makes the internet as the core promotional medium. As the internet will be the present and future, it is the correct time to turn your head and promote your product/brand. That is why digital marketing has created a high demand in the market. This is why, we recommend you to check Invokes technologies, the best digital marketing training institute in Chennai. Our set of well-versed tutors in the digital marketing course, our goal is to provide you with the best digital marketing course in Chennai with real-time practical training. We provide placement assistance for the digital marketing course.

How learning Digital Marketing made easier in invokes:

We, Invokes technologies are very much aware of the qualities require the make one, “the best digital marketing professional”. By keeping this in mind all the way, we have prepared the best digital marketing course exclusively for you. Our tailor-made syllabus and well-versed tutors make us the best digital marketing training institute in Chennai. Having prepared a high-quality syllabus with our in-house tutors, we provide you with the perfect environment and equipment to provide you with the best digital marketing course. By providing you the best digital marketing course in Chennai, we also provide you placement assistance for the digital marketing course.

How Invokes trains:

Invokes technologies has been running this institution for quite some time now, which made us more experienced and get to know what is happening around in digital marketing. This surely reflects, while preparing the syllabus and tutoring you. We get to know about each and every individual and train according to them. In-between, we used to motivate you and teach you based on that particular person. By knowing about individuals, we make them excel in digital marketing course, making as the best digital marketing institute in Chennai.

High-Level Digital Marketing Training Course Syllabus:

Digital Marketing Fundamentals:

Traditional marketing fundamentals are very different than digital marketing fundamentals. The things which work in traditional media like TV, newspaper, and radio won’t work in the digital media. Likewise, things which work in digital media like Facebook, Twitter won’t work in the traditional media. If you want to be effective in digital marketing, you need to hold a grip at the current technologies which run the online media, such as clickable ads, websites and social media profiles.

❱ What is Digital Marketing ❱ Marketing v/s Sales
❱ Inbound vs Outbound Marketing ❱ Content Marketing
❱ Understanding Traffic ❱ Strategic Flow for Marketing Activities

Search Engine Optimization (SEO):

Search Engine Optimization stands for SEO. The process of getting traffic from the organic, natural, editorial or free search results from the search engines. All the major search engines which exist today such as Google, Bing, and Yahoo have their primary search results. In that search results, web pages and other web contents such as local listings or videos are shown which is purely based on the consideration by search engine, based on the relevancy to its users. As it is with paid search ads process there is no payment involved in this.

❱ non www and www ❱ On Page Tools
❱ Meta Tags ❱ Meta Description
❱ Meta Keywords ❱ Header Tags
❱ Internal Links ❱ Alt Tags
❱ Content Quality ❱ Content Analysis
❱ robots.text ❱ Sitemap.xml

Social Media Optimization (SMO):

The process of increasing awareness or promoting a product or a brand, sometimes an event b using a number of social communities and social media outlets to create viral publicity is called Social Media Optimization. Social Media Optimization stands for SMO. SMO includes using sites that are bookmarked, social news, and RSS feeds. SMO also includes social media sites and blogging sites. SEO is very much similar to SMO, based on the goal of both, which is to drive traffic to the given website.

❱ Introduction to Social Media ❱ Social media Strategy
❱ Facebook Business Page Creation ❱ Google + profile and article submission
❱ LinkedIn profile Creation ❱ Twitter profile Creation

Google my business:

Phonebooks have been used to put themselves on the business map for years now that is why they are visible when a consumer looks up for them. As time pass by, online has become the go-to source, virtually for all the needs. Right from food and health to travel, even pet products and fitness they use that big phonebook for local listings. As 90% of online business starts from search engines, Google my business comes in handy. Google my business is a free application that helps small and medium business, create and edit their Google listings. This appears when a consumer searches business on google maps and search.

❱ What is Google My Business ❱ What is Google Maps
❱ Google Insites ❱ Mobile Friendly
❱ iFrame usage ❱ Post Creation

Search Engine Marketing (SEM):

Search Engine Marketing stands for SEM. SEM is a digital marketing strategy used to increase the visibility of a website through traffic in search engine result pages. SEM is also called as paid search or it can also be mentioned as pay per click (PPC). SEM is the process of promoting a business through paid advertisements which make appear on the search engine result pages. The bid will be kept on the keywords by the advertisers, used by the users on various search engines such as Google and Bing. This gives advertisers the chance for their respective ads to appear on the results for those keyword used search queries.

❱ Adwords Account Creation ❱ Keyword Planning
❱ Campaign Creation ❱ Search Engine Advertising
❱ Display Advertising ❱ Remarketing

Social Media Marketing (SMM):

Social Media Marketing stands for SMM. SMM refers to the process of achieving more attention or traffic through social media sites. If, Twitter is a social site, particularly designed for people to share updates and short messages with others but Facebook is a full-blown social networking site, in contrast with Twitter. Facebook allows for sharing photos, updates and many other variety of events.

❱ Facebook marketing ❱ Twitter Marketing
❱ LinkedIn Marketing ❱ YouTube Marketing
❱ Email Marketing

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